ARTAVIA Spring Model Home Tour in Conroe
Corporate Event Planning Houston
EVENT DETAILS
- CLIENT | CORPORATE
- THEME | EASTER
- GUEST COUNT | 80
- LOCATION | CONROE, TX
EVENT SERVICES PROVIDED
- EVENT COORDINATION
- VENDOR MANAGEMENT
- EVENT STAFFING
- VENUE LOGISTICS
- LIVE DJ
- TRANSPORTATION AND PARKING COORDINATION
- FOOD TRUCK COORDINATION
- PHOTO AND VIDEO COORDINATION
At SOULESTA Creative, as a Houston corporate event planner, we believe corporate events should tell a brand’s story in a way that guests can see, touch, taste, and feel. We were thrilled to partner with our repeat client, ARTAVIA, a visionary community developer,
for the third consecutive year to design a vibrant springtime Realtor event. The goal: spotlight their 4 newest ART Collection model homes while immersing guests in an experience that reflects their brand identity as a community that values art, creativity, and vibrant living.
By meticulously integrating ARTAVIA's brand identity into every detail, we created a seamless and engaging experience that attracted top realtors and showcased the unique character of the community. From branded photo ops to custom-designed experiences, here's a look at how we brought ARTAVIA’s vision to life.
A Branded Experience, Home by Home
Branded Experience 1: The Instagram-Worthy Welcome
Our first model home served as the perfect introduction to the ARTAVIA brand experience. The garage featured a stunning large-scale mural of the community's logo, framed by a colorful balloon installation designed and executed by
Beyond the Celebration.
This wasn't just decoration—it was strategic photo marketing, creating an irresistible backdrop that encouraged social media sharing.
Branded Experience 2: Interactive & Memorable Takeaways
The patio highlight was a
"Build Your Own Bouquet Bar" by
Stem Studio. This interactive element was a huge hit, giving guests a beautiful and branded takeaway featuring:
- Fresh flower selections color-coordinated to ARTAVIA's brand palette
- Custom-branded wrapping station with ARTAVIA logo
- Personalized flower picks with ARTAVIA branding on one side and realtor incentives on the reverse
This experience served multiple
corporate objectives:
- It created a memorable takeaway
- Reinforced brand colors throughout the space
- Provided tangible marketing materials for realtors to remember the community
Branded Experience 3: Character Engagement & Photo Opportunities
In the second home, a friendly
Easter Bunny from
Dreamland Entertainment character greeted guests, creating a fun and whimsical atmosphere embracing the spring season. Realtors took photos with the bunny in front of a custom photo backdrop prominently featuring the ARTAVIA community's logo, creating
shareable branded content.
Nature's Symphony
Breathtaking colors of our planet
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Faces of Humanity
Portraits of people from around the globe
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Sands of Time
Stark beauty of desolate dunes
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Branded Experience 4: A Taste of the Community
Home 3 strategically highlighted one of ARTAVIA’s key selling points—their onsite resident cafe,
Palate Cafe. The indoor
lemonade bar featured:
- Four signature spring flavors: Honey Scented, Cucumber Mint, Cotton Candy, and Pineapple Mango
- Custom-branded service bar provided by
ReImagine Rentals
- Lemon-print umbrella adding playful design elements while maintaining brand cohesion also provided by
ReImagine Rentals
This experience brilliantly showcased a community amenity while providing refreshment, demonstrating how residents would enjoy convenient, quality dining options right at home.
Branded Experience 5: Sweet Endings & Lasting Impressions
The final model home featured an outdoor
ice cream bar from
The Local Cart Co., complete with:
- Variety of ice cream flavors and toppings
- Cheerful, yellow fringe umbrella creating Instagram-worthy moments
Prominent ARTAVIA logo placement on the stand and with a logoed pick included in each ice cream cup ensuring
a final, memorable brand touchpoint in photos
Corporate Event Transportation & Logistics
Understanding that realtor time is valuable, we arranged climate-controlled shuttle transportation by
Sam's Limousines between all four model homes. This thoughtful touch ensured guests remained comfortable in the spring heat while maximizing their time exploring each unique experience.
Entertainment & Hospitality Excellence
The entrance set the tone—this wasn’t just a home tour, it was a celebration featuring:
The Power of Consistent Corporate Branding
Measuring Corporate Event Success
Why Corporate Clients Choose SOULESTA Creative
Our approach to corporate event planning goes beyond traditional business gatherings. We understand that today's most effective corporate events:
Create Authentic Brand Experiences
Rather than simply placing logos everywhere, we integrate branding into meaningful experiences that reinforce your company's values and market position.
Generate Marketing Content
This event is a prime example of how SOULESTA Creative strategically infuses a brand's identity into every element, transforming a simple event into a powerful marketing tool. Every element is designed with social media and marketing photography in mind, extending your event's reach far beyond the guest list.
Deliver Measurable Business Outcomes
Whether it's lead generation, brand awareness, or client retention, our events are strategically designed to support your business objectives.
Reflect Company Culture
We take time to understand what makes your company unique and translate those qualities into memorable experiences.
